I address the realities of global enterprise marketing and sales organisations. I help these companies figure out what they sell, and then go sell it. I don’t charge by the hour, but for the decades. Relax, it’s my second rodeo.

Fractional executive and revenue partner for global enterprise SaaS vendors, systems integrators, and technical agencies.

Inconveniently located at the corner of marketing & reality.

learn more: secondrodeo.marketing.

relax, it’s my second rodeo.